Design concept prepared by CID Enterprises LLC for the Olmsted County RFP — not an official Olmsted County website.

Graham ParkExhibition Center

Sponsorship & Advertising

Put your name on the county's front yard

Sponsorship is the reason the Olmsted County Free Fair has never charged admission. It closes the gap between what the grounds cost to run and what rental and parking bring in, and it puts your name in front of the 200,000-odd people who come through these gates in a year. Every tier below is built around real visibility, not a logo buried on a poster.

Annual partnership levels

Community Partner

For the shop down the road

$1,500 / year

  • Name and logo on the website sponsor page
  • One social media thank-you post a year
  • Recognition in the printed fair program
  • Two weeks of digital marquee slide time
  • Two complimentary fair parking passes

Grounds Partner

Seen everywhere, all week

$5,000 / year

  • Everything in Community Partner
  • Your banner on a main walkway for the full fair
  • Logo placement in the digital fair program
  • Six weeks of digital marquee slide time
  • Four fair parking passes and two grandstand seats

Presenting Partner

Your name on a headline event

$12,000 / year

  • Everything in Grounds Partner
  • Presenting rights on one featured event — derby, tractor pull or concert
  • Logo on the grandstand screen throughout your event
  • Public address recognition at every session of your event
  • Six parking passes, four grandstand seats, two reserved stalls

Signature Partner

Name a building or an arena

$25,000 / year, three-year term

  • Everything in Presenting Partner
  • Naming rights to one building or arena for a three-year term
  • Permanent exterior signage, produced and installed by the county
  • Year-round marquee presence on both digital boards
  • Ten parking passes, eight grandstand seats and reserved parking

Digital marquee advertising

Two full-color digital boards face the road at the grounds entrances, running a rotation of up to fourteen slides at six seconds apiece. That gives a single slide roughly 43 appearances an hour, every hour, whether or not anything is happening on the grounds. Slides are booked by the week and you can change your artwork as often as you like.

Board size
8'10" × 23'11", two boards
Rotation
Up to 14 slides
Slide duration
6 seconds
Traffic estimate
About 10,000 vehicles a day past each board
Artwork format
JPEG or PNG, 1920 × 1080 px, RGB

$140 per slide per week

  • 5% off a 26-week commitment
  • 10% off a 52-week commitment

À la carte options

PlacementFeeDetails
Arena banner, Graham Arena Complex$250 per eventYour 2 ft × 6 ft banner hung inside the arena, hung and struck by our crew
Grandstand banner$350 per eventRail or back-wall placement facing the covered grandstand seating
Full-page fair program ad$500Printed program handed out at every gate through fair week
Website event-page sponsor$300 per yearYour logo and link on the event listing page of grahampark-demo.org
Public address announcement package$200 per eventThree 30-second reads between classes or between acts
Free Fair gate sponsor$1,500 per fairYour name on one entrance gate for all seven days of the fair

In-kind & community support

Not every business is in a position to write a check, and we would rather have you than not. Product, services and volunteer hours count: a restaurant feeding the setup crew, a landscaper trimming the entrance beds, a lumberyard donating stall lumber, an electrician donating a Saturday. In-kind partners are recognized on the same sponsor board as cash sponsors, at the value of what they contributed.

How it works

  1. 1

    Reach out

    Call or email the events office with the opportunity you have in mind, or ask us to suggest one for your budget.

  2. 2

    Talk it through

    We walk through the benefits, the timing and anything custom you want to build into the package.

  3. 3

    Sign the agreement

    A short written agreement setting out the term, the fee and exactly what the county is delivering.

  4. 4

    We handle the rest

    Production, installation, scheduling and promotion are on us. You get the recognition and a wrap-up report.

Sponsorship levels, marquee rates and benefits shown here are illustrative planning figures for this design-concept site. All advertising placed on county property is subject to the Olmsted County advertising policy and confirmed in writing before it runs.

Want to talk through a package that fits your budget? Reach the events office and we’ll put something together.